Things I’ll never build – Part MCLIII

We all have ideas that we’d love to turn into products. I thought I should start sharing some of them since I’ll never get to building them.

Here is a website I will never build, but would love to use:
It’s called and help you reconnect with people you haven’t gotten in touch with in a while.

It connect to your gmail account (or whatever mail server one could think off) and sorts your contacts by the last time you exchanged a mail with them.
Since your contact list is full of junk, it helps you filter through the results by only keeping the ones that you used to exchange with a lot, or the ones that you exchange with on a regular basis but recently have stopped corresponding with or whatnot.
It also scans your Facebook, Linkedin, Twitter to refine the results (“not sent an email in a while but responded to one of their tweets yesterday”) and pre-sort the results by connection strength.

Then you are given tools to group the results (for future checks), give them priority (my family members would get priority), setup a snooze feature for certain contacts you want to recontact soon but not now, and email alerts to get reminders on a regular basis.

Obvisouly, there is an awesome interface to send nicely formatted html emails (templates? printed postcards?) to the people you decide to reconnect with (after just a few weeks, months or years). And you can cheat by sending the same emails to different people.

Any feature you’d like me to add to a future version? 😉

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1 Comment

  1. Raphaël Mazoyer

     /  March 28, 2010

    Not sure about the family priority… But postcards are a really good idea, because they introduce delay (if you stopped emailing, maybe it’s because there wasn’t enough juice to power an ongoing email stream, but there might be enough for snail mail).There are people the system would scream at me for not emailing any more, but there are sometimes fairly good reasons. So I’d like to add notes about why… And perhaps those could be forgotten, and would randomly pop up at appropriate intervals: “Time to review this situation?”


    Based in Paris & Tokyo, Paul Baron is a senior product manager for hire. Ex-@AQworks. Co-founder of cultural platform Tokyo Art Beat.
    Service design, interaction design, startups, user research.
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